Adequacy and Fair&Smart sign a strategic partnership

With this strategic partnership, Adequacy, the solution for the protection and management of personal data, integrates Fair&Smart's consent and rights management modules into its offer to manage the external aspects of GDPR compliance.

Since 2016, Fair&Smart has developed a distributed personal data governance platform focused on the BtoC part of GDPR compliance: the exercise of rights and the management of consents.

“We are convinced that these BtoC aspects, which are the most visible and constitute fully-fledged interactions with customers, are and will increasingly be a differentiating element for companies, a guarantee of trust in their relationships with their customers and partners.”, explains Xavier Lefevre, CEO of Fair&Smart.

Thanks to the modules developed by Fair&Smart, Adequacy users, first and foremost DPOs, will be able to benefit from centralized processing of requests to exercise rights (access, portability, deletion...) and multi-channel consent management with complete auditability. An additional guarantee of precision and efficiency in data protection management.

“This partnership with Fair&Smart, whose values and premium vision we share, seemed obvious to us,” explains Christian des Lauriers, founder of Infhotep. “The tools developed by Fair&Smart are natural supplements from Adequacy. They allow us to offer our customers even wider functional coverage.”

A win-win partnership since at the same time, the Infhotep teams will be able to provide advice to Fair&Smart customers, as part of the deployment of consent forms.